Tag: adverts

TfL has previously carried campaigns by Pakistan Tourism, Emirates airline and Qatar Airways, but has put a hold on accepting any more Transport for London (TfL), has suspended advertising from 11 countries with poor human rights records. London’s Evening Standard newspaper revealed the suspension today. Countries impacted include Iran, Nigeria, Saudi Arabia, Somalia, Sudan and Yemen. All of them have the death penalty for consensual gay sex. The other countries suspended from advertising are Pakistan, Qatar, the UAE, Mauritania and Afghanistan. According...

Be prepared to cry. Commercials have the power to make us laugh, cry and feel empowered. They are short stories, centred around relatable and aspirational characters to help promote a brand. They have become a reflection of our culture, and a projection of the lives we should hope to obtain. As the LGBTQ community continue to gain rights and acceptance, big brands are more and more willing to get on board, making impact in the daily lives of modern perception,...

52% of respondents thought that LGBT+ people were 'invisible' in mainstream advertising. A new study shows that gay men do not think that LGBT+ people are adequately represented in adverts. The research, conducted by UM London and Grindr, comes in the same week as the Diversity in Marketing & Advertising Summit in London. In a study of over 2,000 self-identifying gay and bisexual millennial men in the UK, two-thirds said that LGBT+ people were not shown enough in advertising campaigns. 52% of...

A new report from Lloyds Banking Group has found two thirds of Brits want to see more diversity in advertising. A new report from Lloyds Banking Group has found that less than 1% of people featured in British adverts are LGBT+, but that the British public have an appetite to see more diversity than is currently offered, Research conducted by the group shows that advertisers are still failing to reflect Britain’s diversity, particularly in regards to disabled and LGBT people, and...