Following reports on Tuesday that three white men are organizing a “Straight Pride” Parade in Boston, many took to Twitter to weigh in on the controversy.

One tweet, which made light of the situation, even triggered a reaction by AXE body spray and an angry woman named Jill.

It all started when Tony Posnanski tweeted out a list of straight pride float ideas, including a “Tomi Lahren riding a Swastika” float and “Jacob Wohl waving on a Twinkie.”

“We’ll be at the parade that matters and this one isn’t it,” the official Twitter account of AXE wrote Wednesday.

One woman, using the Twitter handle of @karmatastrophe, responded to AXE’s tweet, saying the company was “uninclusive” and “intolerant.”

“Good to know you don’t support straight people,” @karmatastrophe wrote. “How very uninclusive and intolerant of you. My straight son and my straight partner have decided to no longer use your products since you don’t support them. I’m glad because I think @Axe smells like garbage. #stayoutofpolitics.”

“Gay rights are human rights but go off jill,” Axe fired back.

“Straight people are an oppressed majority. We will fight for the right of straights everywhere to express pride in themselves without fear of judgment and hate,” parade organizer John Hugo, President of Super Happy Fun America said via the organization’s website. “The day will come when straights will finally be included as equals among all of the other orientations.”

“Unfortunately, the City of Boston has discriminated against our sexual orientation by denying us the opportunity to raise the flag at City Hall,” the Super Happy Fun America website states. “We will continue to fight for equality until the Walsh administration embraces our community and a more progressive vision of the future.”

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