Tag: new campaign
Absolut’s new campaign features gay couples kissing in countries where homosexuality is illegal
The vodka brand has created a striking poster campaign called Kiss With Pride on the 50th anniversary of partial decriminalisation of homosexuality in England and Wales.
Absolut wanted to highlight the fact that it is still illegal to engage in same-sex activity in 72 countries worldwide as part of its campaign for a more inclusive and open world.
The posters feature individuals from some of those 72 countries sharing a kiss and expressing their freedom.
The shots were photographed by Sam Bradley...