Tag: ad

In celebration of the Sydney Gay and Lesbian Mardi Gras, event organizers have shared a sweet, simple, funny video to celebrate the theme of “Creating Equality.” "A simple difference shouldn't be a big deal." Watch: Source

"Have you been in love more than once?" "Not like this." Deodorant brand Lynx got in the Valentine’s Day spirit with an inclusive spot celebrating all types of love. Lynx, better known as Axe in the United States and Australia, created the ad to get away from the bro-ish, exclusively straight vibe the brand’s cultivated over the past few years. “Men In Progress” sees several couples talking about their relationships, discussing everything from favorite body parts and past infidelities to the moments...

"If we can be equals here, we can be equals everywhere." Nike just released a new ad promoting the power of inclusion. “Equality” sees a group of top US athletes—including LeBron James, Serena Williams and out soccer player Megan Rapinoe—reflecting on the importance of making sure the field, turf and court are truly spaces for all. “Is this the land history promised? This field of play, where you are defined by actions, not your looks and beliefs,” a voice reads as black...

Showing the LGBTQ community some love in the advertising game has become mainstream in recent years, marking a new era of public consciousness and mirroring advancements in the struggle for equality. With a new administration in the U.S. whose attitudes towards that struggle are murky at best, companies that choose to feature queer themes do so at the risk of antagonizing the government. For that reason, they should be applauded even more when they do the right thing and celebrate diversity. Here’s...

Hallmark’s new Valentine’s Day commercial features a real-life gay couple who rose to YouTube fame in 2013. Spencer Stout and Dustin Reeser became overnight internet sensations when their Home Depot flash mob marriage proposal went viral. “This Valentine’s Day, we celebrate extraordinary love stories all around us,” the ad’s description reads. “And we honor them with #NoOrdinaryCard.” This is the third consecutive year that Hallmark features a gay or lesbian couple in their Valentine’s day ad. Watch the commercial below: https://www.youtube.com/watch?v=aNs2q_ZMXUg Source

A couple from Manchester are featured in a Cornflake commercial for Kellogg’s UK. A gay couple are to feature in a new advertising campaign for cereal maker Kellogg’s. There will be eight different couples in the #MyperfectBowl campaign, where they talk about how they like to eat their Corn Flakes. Sales director Chris Hall and Mark Hearfield, a hairdresser, are from Bury and have been together for 22 years. In the video, Hall, 42, explains how he likes to eat his cereal with...

The handmade cosmetics brand has some Valentine's Day goodies that everyone can use Lush released a Valentine’s Day advertising campaign featuring gay couples and people are loving it. The handmade cosmetics brand posted a photo of a gay couple sharing a bath together. https://twitter.com/lushcosmetics/status/822156435416981504?ref_src=twsrc%5Etfw The Lush website banner also includes a lesbian couple playing with bubbles in a bath and laughing. Twitter reacts in sheer amazement https://twitter.com/swampxrot/status/822214807638130688?ref_src=twsrc%5Etfw https://twitter.com/GabrielleLeimon/status/822162210168389632?ref_src=twsrc%5Etfw https://twitter.com/_Isabellachanel/status/822159614573613056?ref_src=twsrc%5Etfw https://twitter.com/VergeofLove/status/822169462795141121?ref_src=twsrc%5Etfw This is not the first time Lush have actively shown their support for the LGBTI community, launching a #GayIsOK...

'If you gays aren’t able to conceive children of your own, then please don’t meddle with how others educate their kids' An pre-watershed sex toy advert featuring a gay couple is causing uproar in Germany. The 30-second spot, produced for online sex shop Amorelie, shows gay couple Ingo and Dylan sitting on their bed and opening a parcel. They discuss one of the toys’ name and get a bit flirty, including a slightly bad pun, but that’s as explicit as it gets. The...

‘We're young and we're rooting for change … so don't tell us who to love’ Fashion label Volley has prompted outrage among Christian organizations in Australia who are opposed to any change in the country’s marriage laws. Australia does not yet allow same-sex couples to marry. A growing number of organizations have made their support for marriage equality clear, including the likes of Lush and Qantas. Last fall, tennis shoe brand Volley produced a series of images and a video of couples...

Gay couple Jack and George got married in 2015, but they've been together for more than 55 years!! Talk about #RelationshipGoals. The love birds are both in their eighties and what better choice to commemorate the 150th anniversary of "Sweethearts" candy company Necco?? Watch them share their story in Necco's ad, "The 55th Valentine": https://vimeo.com/150753609 Source

Celebrating inclusivity in advertising. If visibility is the key to acceptance, then maybe 2016 wasn’t so bad after all: Major brands gave us plenty of reasons to not fast-forward through commercials this year, with spots that were more LGBT-inclusive than ever. Below, we ranked our favorite inclusive commercials. After all, what’s found between our favorite TV shows is often as important as the shows themselves. BBC One’s Christmas Ad https://www.youtube.com/watch?v=v2cP2uEyDZU For 2016, the BBC released a holiday commercial that highlighted diversity in Britain, including...

Hershey's is throwing its hat into the all inclusive holiday add campaigning with this cute little offering. Sometimes family is apart for the holidays, some members have passed away, and other times the holiday season is one that brings us all together to remember those fond traditions. Some have called this a "Gay Couple’s Holiday Tradition is the Centerpiece ..." but it's more so the family traditions becoming open to the husband of one of the sons. Have a look and...

And he posted the advert on eBay. ‘Some weather damages and minor eye problems. But overall good physical health and a fine specimen.’ That’s how Gustav Hallén, a photographer, art director and surf instructor from Stockholm, Sweden described himself in his eBay listing. https://www.instagram.com/p/BL0G42XBhwQ/ Yes, you read that correct. Not Tinder, not any other dating website – eBay. Where the tall, blond Swede (jokingly) offered his hand in marriage, for the slim price of $50,000 (€46,845, £40,233.5). Oh, and you’d get a Swedish citizenship,...

It’s safe to say every company wants their online ads to go viral, but not quite like this. This weekend, the online menswear shop Jacamo earned the scorn of the Internet for the ill-advised ad above — #RealManRunway — due to its rather hapless and misguided concept. A campaign to find the face of their Autumn/Winter line features a broody male model next to a so-called “real man,” and features the caption: “Real men have balls, not man bags.” Unsurprisingly, the Twitter minions wasted...