10 years ago this week, Madonna released her twelfth studio album MDNA, the hotly anticipated follow-up to 2008’s Hard Candy that is widely considered to be her “divorce album” since it was her first major release since splitting with filmmaker Guy Ritchie.Related: This rare footage of Madonna rehearsing before Super Bowl XLVI will remind you why she’s the queenThe album debuted at #1, selling an impressive 359,000 copies.
A week later, however, it broke records by dropping to #8 with sales of 48,000 copies, making it the then-largest second-week percentage sales drop for a #1 debuting album of the Nielsen SoundScan era.
Not long after that, it fell off the charts altogether.Madonna ignoring MDNA's existence on its 10th bday pic.twitter.com/sYoK8nM2XV— madonna stans? (@MAD0NNAARMY1) March 24, 2022Most fans (though not all) would agree that MDNA is not Madonna’s finest work.
It failed to produce any hit singles. The songs felt rushed and uninspired. And unlike some of her other albums (i.e. American Life and Erotica), it hasn’t gotten any better with age.Related: Sandra Bernhard just got brutally honest about her former BFF MadonnaPerhaps the most memorable part of the whole MDNA era was actually the promotion behind it.