Gemma Clare Collins (born 31 January 1981) is an English media personality and businesswoman. In 2011, she began appearing on the ITVBe reality series The Only Way Is Essex. Following a brief appearance on I'm a Celebrity...Get Me Out of Here! (2014), Collins has appeared in various television programmes including Celebrity Big Brother (2016), Celebs Go Dating (2018), and Dancing on Ice (2019). In 2019, she began starring in her own reality series and hosting a podcast on BBC Sounds.
GEMMA Collins turned down £200,000 to return to Celebs Go Dating - because "she makes more in half a day". The reality TV star - who claims to be worth £5million - was offered the massive sum by show bosses desperate for her to sign up to the agency.
But Gemma said the fee wasn't big enough. A source told The Sun: "Gemma was offered £200k for the show but she is so busy, it just wasn't enough money for the time she'd spend filming. "She makes more in half a day - and this would have involved isolating for three weeks before taking part. "She loves the show and will be watching at home - she's a fan - but money-wise, it didn't make sense.