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Jesse Collins Named Executive Producer Of Super Bowl Halftime Show
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deadline.comDenise Petski Senior Managing EditorEmmy-nominated producer Jesse Collins has been tapped as an executive producer of the 2021 Super Bowl halftime show.
The announcement Tuesday by the NFL, Jay Z’s RocNation and Pepsi make Collins the halftime show’s first ever Black producer.
Collins joins longtime award-winning director Hammish Hamilton for the Pepsi Super Bowl LV Halftime Show of the game set to take place in Tampa, FL on February 7.“Jesse Collins is innovative, creative and one of the only executive producers that speak fluent ‘artist vision.’ He‘s a true artist,” said Shawn “Jay-Z” Carter. “Jesse’s insight and understanding create both extraordinary shows and true cultural moments.
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10.02 / 19:31
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