The brand new visual pays homage to the horror movie genre and is filled with creepy shots and campy dialogue. Dillon dives deeper into the meaning of lovely, saying: “lovely is the tale of a tender guy, (aka me) cursed by one mistake. “lovely is my attempt to outrun a fear that I destroyed the beginnings of a new relationship… and I’m not just talking about staining my new white sneakers.” The emerging talent also discusses mental health and why the video uses the horror genre as a way to describe his inner feelings. “I’ll never forget the first time I watched Donnie Darko; it was during my darker days in high school when I was pretty alone and depressed and I remember staring at the tv screen as if I was looking into a mirror.