VINCENT headlines Turn Up The Love. AT&T brings Pride to downtown with Turn Up the Love RICH LOPEZ | Staff writerrich@dallasvoice.com Every June, we’re bombarded with every type of business, corporation or take-your-pick touting rainbows and wishing Happy Pride — until July 1.
AT&T wants to assure its support is year-round but is celebrating Pride with its Turn Up The Love tour, landing in Dallas on June 24 at the AT&T Dallas Discovery District.
Singer VINCINT headlines the series that benefits the Trevor Project, but the Dallas edition will feature some hometown flavor with performances by Alison Ponthier and Brayla in a night hosted by Drag Race’s Silky Nutmeg Ganache.
But Turn Up the Love isn’t just a concert series, it’s a perpetual philosophy of the corporation. “AT&T Turn Up the Love is a year-round event and editorial initiative to celebrate the LGBTQ+ community and to promote acceptance and allyship,” Robert Hebert, lead manager of marketing communications, said in an email. “We turn up the love by celebrating important moments for the community, by promoting acceptance and by connecting people to important resources like The Trevor Project.” Brayla The corporation’s relationship with the LGBTQ community has been longstanding.