Muckrakers One Million Moms have targeted famed greeting card giant Hallmark, yet again. The conservative activist group has called for a boycott of the Hallmark cable channel after an announcement that the network would include LGBTQ characters in its upcoming deluge of Christmas movies.Hallmark announced 18 of its slated 40 new Christmas movies earlier this month.
At that time, Crown Media spokesperson George Zaralidis stressed that Hallmark had made inclusion a top priority, and that the unannounced new TV movies would include LGBTQ characters, storylines and performers.
Hallmark had previously endured wide criticism for a minimal presence of characters of color, and for a total dearth of queer representation.That announcement triggered.