The prospect of an ABBA reunion tour was always going to be a blockbuster event – but I don’t think any of us expected it to be to such an extent.
Their big comeback – ABBA Voyage – is a dazzling feat of technology that is sure to transform the future of live music and entertainment.
Forty years since Agnetha Falkstog, Björn Ulvaeus, Benny Andersson and Anni-Frid Lyngstad last played a headline show together, they have been recreated as digital avatars – named ABBAtars – for a revolutionary new concert experience which sees them reel off many of their countless hits, old and new.
The experience is the work of Industrial Light and Magic, who know a thing or two about blockbuster events after working on visual effects for both Star Wars and the Marvel franchise.