their Orientation feature, which allows users to list how they identify their sexuality, Tinder has analysed a load of behavioural data to form a study into how younger people are dating.
The team at the dating app wanted to look specifically at how Gen Z – that’s 18 to 25 year olds – are interacting in the world of love and sex.
Alongside looking at how people use the app, Tinder also commissioned a survey of 3,453 18-25 year olds. They found that Gen Z – the age group that makes up the majority of Tinder’s members – were the most likely to use the Orientations feature, are more likely to include a sexual orientation on their profile, and are more likely to include more than one orientation – such as ticking ‘demisexual’ as well as ‘gay’..