Sam Smith Tove Lo Gay Trans Sam Smith Tove Lo

Spotify announces GLOW program in support of LGBTQ+ artists and creators

Reading now: 442
www.gaytimes.co.uk

Spotify has introduced a new initiative centred on supporting LGBTQ+ artists and creators around the globe. On 25 January, the music-streaming giant announced their brand new equity program, GLOW – which was conceived to “amplify LGBTQIA+ artists and creators.” “The LGBTQIA+ community has greatly influenced music, and both music and culture have long been moved by the community in return,” Spotify said in a press release.  “Today, Spotify introduces GLOW… our latest initiative to support people of this historically marginalised community of voices and reassert our commitment to equity in audio. “It ensures that queer creators, and their contributions to music and culture, are heard and honoured year-round.”  As part of the inclusive program, LGBTQ+ artists will be featured in The GLOW hub, a dedicated space on Spotify that will “highlight [their] audio offerings].

The streamer will also “amplify” 11 artists from different parts of the world by featuring them on Billboards and other forms of publicity throughout the year.

Lastly, the program will provide “editorial and partnership capabilities, marketing support, and charitable giving” to an array of organisations – including QORDS, Astrea, Black Trans Femmes In The Arts, ChamberQueer and more. “We recognise the power of our platform to elevate, uplift, and spotlight voices that have been historically marginalised, and we’re committed to using it to drive cultural change,” the company added.

As part of the program’s launch, Bruses, Jean Seizure, Leland, Liniker, Natalia Lacunza, Arlo Parks, Joesef, Pabllo Vittar, Sam Smith, Tove Lo, and Villano Antillano have been selected as the 11 featured artists to be highlighted in the GLOW hub.

Read more on gaytimes.co.uk
The website meaws.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

25.02 / 08:31
lgbt Entertainment Sydney celebrates Mardi Gras on parade's 45th anniversary
Sydney's Gay and Lesbian Mardi Gras parade is returning to Oxford Street after two years away, and is marking the 45th anniversary of the iconic event in some style.Sydney's Gay and Lesbian Mardi Gras parade is returning to Oxford Street after two years.Over 200 floats will be part of the famous, iconic festival, and 12,500 marchers are expected to participate.The city's suburbs have embraced the Mardi Gras spirit as Sydney becomes the first southern hemisphere city to host WorldPride.On the upper north shore, Hornsby Station has its stars painted in rainbow colours.Murals have been painted across Sydney, including this one on Oxford Street, which portrays two Indigenous men.Forty-five WorldPride installations have been scattered around the city in the lead-up to the parade.One of the more notable ones is "Progress Shark", a sculpture of a great white wrapped in a rainbow leotard at the Australian Museum.A number of brands and their representatives are getting involved in the parade on Saturday night.Sydney Airport is one of those brands joining in on the WorldPride spirit, launching rainbow-coloured sign as well as similarly themed baggage claim carousels.The Domain was empty after hosting Friday night's Welcome Concert, but it won't be empty for long.More international superstars are due to hit the stage, with American RnB singer Kelly Rowland set to perform on Sunday for the official WorldPride Party.
DMCA