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“I had to restart and rebrand”: Lance Bass says his CW pilot was axed after coming out

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Lance Bass has opened up about the industry pushback he faced after coming out as gay. Back in 2006, the beloved talent – who first made waves as a member of NYSNC – publically opened up about his sexuality for the first time in an interview with People. “I knew that I was in this popular band, and I had four other guys’ careers in my hand, and I knew that if I ever acted on it or even said (that I was gay), it would overpower everything,” he revealed to the news outlet at the time.

Since that fateful day, Bass has gone on to curate a successful career in the entertainment industry – appearing on several TV series, releasing a New York Times bestselling memoir and starting his own production companies.

However, his life post-coming out hasn’t always been a walk in the park. During a recent interview on the Politickin’ podcast with Gavin Newsom, Marshawn Lynch and Dough Hendrickson, Bass revealed that he lost out on a CW pilot shortly after his People interview went live. “I had a sitcom with The CW at the time, and we were about to shoot the pilot, and this came out, and they were like, ‘We can’t do the show anymore.

Like, they have to believe that you’re straight to play a straight character,” he explained. “Every casting director I knew, they’re like, ‘Lance, we can’t cast you because they can’t look past… you’re too famous for being gay now that they can’t look at you as anything other than that.’ So I lost everything.” Bass went on to say that he faced the same reactions from agents, adding that “everyone just kind of fell off.” “I had to completely restart and rebrand at that moment.

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