Tomi Lahren has lashed out at "liberals" over drag queens, comparing their acceptance to COVID mandates and vaccines.In recent months, several large U.S.
brands have been targeted with boycott calls. A host of different companies have unveiled products supporting Pride Month, which takes place every June.
Companies supporting the LGBTQ+ community outside of Pride Month have also faced backlash from conservatives.The current wave was heightened in April, when Bud Light was targeted for a small branded partnership it did with transgender influencer Dylan Mulvaney.
Retailer Target has also been the subject of calls for boycotts and has said it received bomb threats after introducing its 2023 line of Pride Month merchandise.Despite such inclusive marketing being commonplace among corporations for years, many have become engulfed in controversy.