reported by the New York Times, that's nearly on par with the revenues generated by the 2008 Beijing Olympics, after adjusting for inflation.The overall economic impact of the two Cincinnati shows was reportedly expected to bring in $92 million for the city.Additionally, in cities visited by the Eras Tour, there has been a 300% sales lift in beads and jewelry in the days preceding the concert.
In Pennsylvania, where Swift grew up, there was more than a 500% increase in jewelry category sales.“How much is uncertain,” said Michael Grahn, an economist at Danske Bank, but the New York Times reported the tour could have been responsible for "most of the 0.3 percentage points that restaurant and hotel prices added to the monthly increase in inflation.".