Democrats Target LGBTQ+ Voters With Project 2025 Ads on Grindr
Democrats have launched a new scheme to educate voters about Project 2025 that involves putting ads on Grindr, the LGBTQ+ dating app.The Democratic National Committee (DNC) announced that a six-figure ad campaign would begin placing ads on the app, which is the largest LGBTQ+ social networking service in the world, during the final days of the election campaign in a bid to motivate voters from this demographic.The new ads focus heavily on Project 2025, a conservative manifesto produced by right-wing think tank The Heritage Foundation.
Democrats have repeatedly linked the project, which has been backed by several key allies of former President Donald Trump, with his campaign.The purpose of the ads is to "call out Republicans' Project 2025 agenda's dangerous attacks on LGBTQ+ Americans' basic freedoms and encourage them to make a plan to vote," according to a statement released by the DNC yesterday.The ad scheme estimates that over 1 million voters will see the ads before Election Day, with LGBTQ+ voters in the swing states being the top priority.Newsweek contacted The Heritage Foundation for comment on this story via email.Project 2025 consists of over 900 pages of policy proposals, covering a wide range of areas and industries.
