Harry Styles has taken a minority stake in emerging queer British label S.S. Daley for an undisclosed amount. On Thursday 11 Jan, the Palazzo Vecchio in Florence was transformed into the location of the Pitti Uomo trade show.
The ascending label featured on the line-up alongside Italian brand Magliano. After the catwalk, the brand announced the minority stake from the ‘Sign of the Times’ singer, who is an avid wearer of the brand.
His introduction to S.S Daley is credited to his stylist and S.S. Daley collaborator Harry Lambert. Notably, Lambert commissioned and styled the pop star in S.S.
Daley for his ‘Golden’ music video and accompanying single artwork. This helped to establish S.S Daley as one to watch after graduating from University of Westminster in 2020. “Harry and I have a shared vision for the future of S.S.