Pretty in Pride: 21 Pride Collections That Are Actually Good (And Doing Good)
variety.comAnna Tingley If you purchase an independently reviewed product or service through a link on our website, Variety may receive an affiliate commission.
It’s officially Pride month, and high-fashion brands have only gotten smarter about the ways they choose to incorporate LGBTQ activism into their clothing during the month of June.
Gone are the days of hastily rainbow-slapped apparel and tacky corporate merch. This year’s Pride collections have stripes of color and are chic enough to wear year-round.
Most importantly, these brands are showcasing their allyship by giving back a portion of their proceeds to LGBTQ groups such as the The Trevor Project, Hetrick-Martin Institute, GLAAD and It Gets Better Project — non-profits that need our support more than ever amid a wave of repressive, anti-LGBTQ legislation.
