DeSantis Calls For Investigation Of Bud Light Over Partnership With Trans Influencer
Florida Gov. Ron DeSantis has found his next culture wars target: Anheuser-Busch InBev, the parent company of Bud Light. The 2024 GOP presidential hopeful urged the agency that manages Florida’s pension fund to launch an investigation into Bud Light’s parent company, following the conservative backlash against the brand for entering into a small Instagram marketing partnership with transgender influencer Dylan Mulvaney.
DeSantis referred to the company’s partnership with Mulvaney as an example of “radical social ideologies” in a letter posted on Twitter to Florida Interim Board of Administration Executive Director Lamar Taylor.
Screenshots from Dylan Mulvaney’s Bud Light promo that triggered a conservative backlash In the months since the campaign, sales of Bud Light fell roughly 24% year-over-year for the week ended June 3, but the company’s stock is actually up 7.89% over the last 12 months.
Bud Light’s stock is actually up 7.89% over the last 12 months. “As you well know, AB InBev’s performance has plummeted since its decision to associate its Bud Light brand with radical social ideologies,” DeSantis wrote. “That fateful decision has transformed America’s formerly best-selling beer – and one of InBev’s best-performing assets − into a commercial pariah.” He then urged the head of the state’s Board of Administration to consider legal action against Bud Light and its parent company. “It appears to me that AB InBev may have breached legal duties owed to its shareholders, and that a shareholder action may be both appropriate and necessary,” DeSantis added. “To protect SBA and the retirees of Florida from losses attributable to AB InBev’s disregard of those duties, all options are on the table.” In the months following the
