Budweiser's MLB Partnership Sparks Uproar—'Really Pathetic'
MLB) has sparked a backlash on Twitter, amid a continued PR crisis surrounding products from the beer brand's parent company, Anheuser-Busch.On Wednesday, a post was shared on Budweiser's verified Twitter page, offering prizes to patrons who purchased the product.
However, it was met with an outcry and derision from a faction of detractors who have seemingly remain steadfast in their boycott of the brand.The controversy started at the beginning of April when transgender influencer Dylan Mulvaney unveiled a small brand partnership with Bud Light.
In a video posted to Instagram on April 1, Mulvaney said the beer brand had sent her a can with her face on it to commemorate her 365 days living as a woman.Mulvaney's partnership with Bud Light drew condemnation and boycott calls.
Musicians Kid Rock, Travis Tritt and John Rich were also among those who spoke out against the brand after the collaboration.
