Newsweek.Global strategic consulting firm Redfield & Wilton Strategies found that more people seem to "disapprove" of transgender characters being represented in Disney films than those who "approve."It comes at a time when Disney is receiving backlash from some sectors for allegedly "going woke." The company has also been involved in a feud with Florida Governor Ron DeSantis over the much discussed "don't say gay bill."Disney received some praise recently after the new animated Pixar movie Elementals featured its first nonbinary character.
The reaction wasn't all positive, though, as some social media users mocked the concept and the voice actor Kai Ava Hauser. The film disappointed at the box office.Redfield & Wilton Strategies surveyed 1,500 people and asked for their opinions on a number of LGBTQ+ topics and their place in Disney movies.
The results were published on June 25 and shared exclusively with Newsweek.When asked, "To what extent, if at all, do you approve or disapprove of transgender characters being represented in Disney films?" 11 percent disapproved, while 25 percent strongly disapproved.