Anheuser-Busch Employee Hints Company Sabotaged Bud Light on Purpose
transgender influencer Dylan Mulvaney. In a video posted to Instagram on April 1, Mulvaney said the beer brand had sent her a can with her face on it to commemorate her 365 days living as a woman.Mulvaney's partnership with Bud Light drew condemnation and boycott calls from several conservative figures, including U.S.
Representative Dan Crenshaw, a Texas Republican. Since the calls for a boycott began over two months ago, Bud Light has seen a rapid drop-off in domestic sales, and revenue remains consistently below what it was the same time last year.
It has also lost its crown as America's most popular beer, with Mexican rival Modelo Especial now No. 1.Modelo Especial store sales were $333 million in the four weeks ending May 28—a 15.6 percent increase compared with the same period last year—while Bud Light took in $297 million, a 22.8 percent drop, according to Circana, a consumer behavior adviser.The former Anheuser-Busch employee, who said he worked for the company for 10 years before being laid off in recent weeks, told conservative commentator Tomi Lahren in the interview that he believes the downfall may have been orchestrated.Speaking anonymously on Lahren's OutKick.com show, the former employee said he had previously worked for the company in Houston, where "everybody was upset [with the Mulvaney collaboration], including management.""Nobody's happy about it," said the unnamed man. (Lahren confirmed his employment at the company through pay stubs.) "Everybody thinks it was a very bad idea.
Obviously, you know, it's sales, and everything shows that. So, I mean, they express the fact that they were shocked. Why would they do this?
