Inside Chick-fil-A's Generational Shift of Values
Newsweek.The iconic brand was thrust into the ongoing culture war battle on Tuesday, due to an unknown Twitter user disseminating a years-old screenshot of the company's Diversity, Equity and Inclusion (DEI) guidelines that have been available for public consumption dating back to 2021."One of our core values at Chick-fil-A, Inc.
is that we are better together," reads the DEI page on the company's website. "When we combine our unique backgrounds and experiences with a culture of belonging, we can discover new ways to strengthen the quality of care we deliver: to customers, to the communities we serve and to the world.
We understand that getting Better at Together means we learn better, care better, grow better and serve better."The company's spokesperson declined to comment to Newsweek about the seemingly contrived controversy, and it has avoided public statements since the photo went viral.
DEI Vice President Erick McReynolds has been in his position since the initiative was originally established.It's another in a string of social media-led boycotts that have proliferated for different reasons for the past two months or so, beginning with Bud Light's partnership with transgender influencer Dylan Mulvaney.
